Marketplaces: Unlocking sales potential for SMEs This session will explore how small and medium-sized enterprises (SMEs) can leverage the power of marketplaces to scale sales, enter international markets, test new products, and gain visibility—without the need... 23 April, 2025
Think global: Strategies to take your E-commerce beyond borders We’ll examine how brands can scale internationally through digital channels and the challenges that come with it. From market validation to content localization, multilingual customer service, logistics costs, and fiscal... 23 April, 2025
Omnichannel strategies: Bridging the gap with the phygital consumer Today’s consumers move fluidly between physical and digital touchpoints—and expect brands to do the same. This session explores how to deliver truly seamless, personalized experiences across channels, while balancing relevance,... 23 April, 2025
IA, automation, and last-mile delivery: Reinventing logistics The race for faster, smarter, and more sustainable logistics is accelerating. AI and automation are unlocking unprecedented levels of efficiency in last-mile delivery, creating new business models and reshaping customer... 23 April, 2025
Social commerce y live shopping: Winning strategies Social commerce and live shopping are reshaping the path to purchase—blending entertainment, community, and conversion. In this session, we’ll explore how brands are embracing these formats to humanize digital experiences,... 23 April, 2025
Generative IA in ecommerce: Redefining content creation in sales Generative AI is transforming how we create, personalize, and scale content across the entire customer journey. But are we ready to rethink creativity, authorship, and trust in the age of... 23 April, 2025
Atresmedia & Prisa Group: the branded content for a new era In a media landscape defined by personalization and digital experiences, branded content is taking center stage. Leaders from Atresmedia and Prisa Group share how they’re reinventing storytelling to connect with... 10 April, 2025
Gen AI and change management: the CMO challenge Generative AI is reshaping the marketing landscape—but with innovation comes the need for strategic change. This panel brings together digital leaders to discuss how companies can navigate organizational transformation, upskill... 10 April, 2025
La adopción masiva de la IA: retos en regulación y ciberseguridad hoy Esta sesión abordará los desafíos regulatorios y de ciberseguridad asociados con la adopción masiva de la inteligencia artificial. Se explorarán los riesgos para el ciudadano digital y cómo las políticas... 7 April, 2025
Aligning AI models: challenges and strategies Explore the key challenges and emerging strategies in aligning AI models with human values, intent, and safety standards. Experts will discuss technical approaches, ethical considerations, and the future of responsible... 7 April, 2025
Tech investment projects in a shifting global landscape Explore the future of social commerce, where technology and consumer trust converge. This session will discuss how brands can leverage innovative tools to enhance the shopping experience on social platforms,... 7 April, 2025
La captación, formación y retención de talento en el contexto tecnológico actual de la empresa En un entorno empresarial impulsado por la tecnología, atraer, formar y retener talento es clave para la competitividad. Esta mesa redonda reunirá expertos para discutir estrategias innovadoras y mejores prácticas... 7 April, 2025
Digitalización de procesos en la gestión pública del empleo En esta mesa de debate, expertos analizarán cómo la digitalización de procesos puede transformar la gestión pública del empleo, mejorando la eficiencia, transparencia y accesibilidad de los servicios. Se discutirán... 7 April, 2025
The CAIO challenge: from black box to glass box, mastering AI explainability This session will address the challenge of AI explainability, exploring how businesses can move from opaque “black box” systems to transparent “glass box” models. Learn strategies to ensure AI decisions... 7 April, 2025
The future of customer experience: How AI is changing the game Let’s dive into how artificial intelligence is revolutionizing customer experience across industries. From personalized interactions to predictive analytics, AI is reshaping how brands engage with their customers. Join us as... 7 April, 2025
Innovando en sectores tradicionales para un futuro digital y responsable La tecnología acelera la transición sostenible en industrias tradicionales, redefiniendo su competitividad. La digitalización permite medir y reducir el impacto ambiental, mientras la innovación tecnológica optimiza procesos y crea productos... 7 April, 2025
El futuro del marketing y la comunicación social en la era de la IA Descubrimos cómo la inteligencia artificial, el análisis de datos y el neuromarketing están revolucionando el marketing y la comunicación social. Un debate sobre las oportunidades, los desafíos y el impacto... 7 April, 2025
Buenas prácticas en la gobernanza del dato y la IA en las administraciones públicas Esta sesión abordará las mejores prácticas para gestionar los datos y la inteligencia artificial en el ámbito de las administraciones públicas. Se discutirán enfoques para garantizar la transparencia, seguridad y... 7 April, 2025
La universidad y la formación en nuevas competencia para la era IA En este debate, exploraremos cómo el trabajo híbrido está redefiniendo la productividad, la cultura empresarial y el equilibrio entre vida y trabajo. Abordaremos los desafíos y oportunidades que surgen con... 7 April, 2025
Quantum Computing: Solving the unsolvable Quantum computing is revolutionizing problem-solving, pushing the boundaries of what was once deemed impossible. This roundtable brings together leading experts to explore the latest advancements, challenges, and real-world applications of... 7 April, 2025
Certificaciones clave para el uso responsable de la IA: Seguridad, transparencia y conformidad Esta sesión abordará las certificaciones esenciales para garantizar el uso ético y responsable de la inteligencia artificial. Se discutirán los estándares de seguridad, transparencia y conformidad que las empresas deben... 7 April, 2025
Urban Innovation: Shaping the Cities of Tomorrow As cities face rapid urbanization, climate challenges, and technological advancements, innovation plays a crucial role in shaping sustainable, inclusive, and resilient urban environments. This roundtable brings together experts in urban... 7 April, 2025
Connected intelligence: How AI, IOT, and robotics are reshaping mobility and smart systems Discover how the integration of AI, IoT, and robotics is revolutionizing mobility and smart infrastructure. This session explores cutting-edge innovations driving autonomous systems, connected cities, and intelligent solutions that transform... 7 April, 2025
The new energy horizon: leaders stories This roundtable brings together leaders from Enagás, Naturgy, Exolum, and Repsol to discuss the future of energy. From sustainability to innovation, explore how these industry giants are shaping the next... 7 April, 2025
Sustainable blockchain: From proof of work (Pow) to proof of stake (Pos) Uncover how blockchain is evolving toward sustainability by transitioning from energy-intensive Proof of Work to efficient Proof of Stake mechanisms. This session explores the environmental benefits, challenges, and future implications... 7 April, 2025
Sostenibilidad y accesibilidad como valores competitivos de la empresa Española Esta sesión explorará cómo integrar la sostenibilidad y la accesibilidad como pilares estratégicos para fortalecer la competitividad de las empresas españolas. Se discutirán enfoques innovadores para impulsar estos valores, mejorando... 7 April, 2025
Manual de IA para Pymes La inteligencia artificial ya no es solo para grandes corporaciones. Esta sesión ofrece una guía práctica para que las pequeñas y medianas empresas entiendan cómo implementar IA de forma accesible... 7 April, 2025
Sustainability World Cup Awards In a world where sustainability is key to the future, the Sustainability World Cup Awards celebrate the initiatives, organizations, and leaders making a difference. This session will highlight the most... 7 April, 2025
Building a decentralized future: The evolution of defi and interoperable blockchains Dive into the transformative world of decentralized finance (DeFi) and the next wave of interoperable blockchains. This session examines the advancements shaping a decentralized economy, fostering seamless blockchain connectivity, and... 7 April, 2025
Ciberseguridad en el contexto del Quantum computing y la IA Explora los desafíos y oportunidades que enfrentan las empresas españolas en ciberseguridad, considerando el impacto del quantum computing y la inteligencia artificial. Esta sesión analizará cómo adaptar las estrategias de... 7 April, 2025
The CIO challenges in geopolitical & tech current context In a rapidly shifting geopolitical and technological landscape, CIOs face unprecedented challenges—and opportunities. This session explores how global tensions, supply chain disruptions, cybersecurity threats, and emerging tech are reshaping the... 7 April, 2025
Post-Quantum security: future-proofing your data against the quantum threat This session delves into the emerging risks posed by quantum computing to current encryption systems. Discover strategies to safeguard sensitive data through quantum-resistant algorithms and proactive security frameworks. Learn how... 7 April, 2025
Showing the business impact: proving the ROI of technology investments in the CIO’s strategy Discover how CIOs can effectively measure and communicate the ROI of technology investments. This session provides actionable insights into aligning tech strategies with business goals, driving value, and demonstrating tangible... 7 April, 2025
Casos de éxito: El liderazgo digital de la nueva PYME Conoce ejemplos inspiradores de pequeñas y medianas empresas que han logrado un éxito rotundo mediante la transformación digital. Esta sesión compartirá casos reales de liderazgo digital, destacando las estrategias, herramientas... 7 April, 2025
Success stories in marketing with AI Discover how businesses leverage artificial intelligence to revolutionize their marketing strategies. From personalized customer experiences to data-driven decision-making, discover real-world cases of AI-driven success. 7 April, 2025
Quantum Spain: Proyectos de aplicación en España Quantum Spain es una iniciativa para impulsar la computación cuántica en el país, conectando empresas, investigadores y el sector público. En esta mesa redonda, exploraremos su impacto en la industria... 7 April, 2025
Navigating data management challenges: strategies for efficient and secure data governance This session will address the challenges organizations face in managing vast amounts of data and the importance of effective data governance. Experts will outline strategies for ensuring data security, compliance,... 7 April, 2025
Harnessing Agentic AI: Automating decision-Making for future workflows Explore the potential of agentic AI in automating complex decision-making processes within workflows. Experts will discuss how AI-driven systems can enhance productivity, streamline operations, and enable smarter, more efficient business... 7 April, 2025
Reinventando la experiencia del cliente en la era digital En esta mesa redonda, líderes y expertos en innovación digital debatirán cómo las nuevas tecnologías están transformando la forma en que las empresas se conectan con sus clientes. Exploraremos estrategias... 7 April, 2025
Revolutionizing healthcare & biotech: Success stories This roundtable will explore groundbreaking innovations transforming the medical industry. Experts from diverse fields will discuss AI-driven diagnostics, personalized medicine, and the future of digital health. The session will highlight... 7 April, 2025
Entertainment & sports contents: How the tech context impacts creation This debate panel explores how the evolving global tech landscape influences the creation of entertainment and sports content. Industry experts will discuss the role of AI, streaming platforms, and digital... 7 April, 2025
Smart retail: The digital revolution in commercial spaces Shopping centers are evolving with technology, real-time data, and artificial intelligence to enhance customer experience and operational efficiency. In this roundtable, industry leaders will share how digitalization is transforming retail... 7 April, 2025
Innovación en la transformación digital cultural e IA en España: casos de éxito Este debate abordará las mejores prácticas en transformación digital, cultural e inteligencia artificial a través de casos de éxito reales en España. Las panelistas compartirán ideas sobre cómo las organizaciones... 7 April, 2025
Success stories: Companies using AI and data to reinvert themselves Leading organizations are redefining their business models by leveraging AI and data. In this panel, executives will share real-world case studies of how AI-driven strategies have led to improved efficiency,... 7 April, 2025
The future of marketing: AI, Data, and the campaigns that deliver results In this debate, experts will discuss how AI and data analytics are shaping the future of marketing by enabling more effective and targeted campaigns. Explore how these technologies are optimizing... 7 April, 2025
Hospitality reimagined: Digital trends redefining guest experiences This roundtable will explore how the latest digital trends are revolutionizing the guest experience in the hospitality industry. Innovations such as the use of mobile apps, automation systems, augmented reality... 7 April, 2025
The power of creativity: Innovative campaigns that stand out Creative leaders will share their insights on crafting innovative marketing campaigns that capture attention and drive results. Learn about the strategies, tools, and bold ideas behind successful campaigns that push... 7 April, 2025
The CDO as the architect of business success in the AI era As artificial intelligence (AI) becomes the driving force behind business innovation, the role of the Chief Data Officer (CDO) has never been more critical. No longer just responsible for data... 7 April, 2025
Tokenización: La clave de la financiación disruptiva para las PYMES en la era digital La tokenización está revolucionando la financiación para pymes al convertir activos en tokens intercambiables mediante blockchain, ofreciendo acceso global al capital, reducción de costes y mayor liquidez. Esta mesa redonda... 7 April, 2025
Casos que lo logran: Innovación disruptiva en la empresa Española Se presentarán casos de éxito de empresas españolas que han implementado innovación disruptiva para transformar sus modelos de negocio. A través de ejemplos prácticos, se analizarán las claves que les... 7 April, 2025
Tech-driven operations: Innovative tools transforming global tourism industry At this panel, we will discuss how emerging technologies such as artificial intelligence, big data and automation are redefining the tourism industry. Experts will share real cases of innovative tools... 7 April, 2025
Fighting phishing: How to spot scams before they strike This roundtable brings together cybersecurity experts to discuss the latest phishing threats and tactics. Panelists will share insights on recognizing scams, protecting sensitive information, and staying ahead of cybercriminals. Join... 7 April, 2025
La reinvención de la PYME: Líderes disruptores e innovación En esta mesa de debate, directores generales y CEOs de empresas líderes compartirán su visión sobre cómo las pymes pueden reinventarse en un entorno cada vez más competitivo. A través... 7 April, 2025
Success stories in manufacturing & industry 5.0 Join industry leaders as they share real-world success stories driving the evolution toward Industry 5.0. Discover how advanced technologies, human-centric innovation, and sustainable practices are reshaping manufacturing. This roundtable explores... 7 April, 2025
El tejido empresarial Español en 2026: Innovar, crecer y conquistar nuevos mercados Se analizará cómo las empresas españolas pueden afrontar los desafíos del futuro a través de la innovación y el crecimiento. Se discutirán las estrategias clave para conquistar nuevos mercados, adaptarse... 7 April, 2025
AIoT and Emobility: Driving the industry 5.0 revolution Leading experts will explore the convergence of AIoT (Artificial Intelligence of Things) and eMobility, shaping the future of Industry 5.0. Discover how these technologies are driving sustainable innovation, enhancing connectivity,... 7 April, 2025
Shaping the future of work: Repsol, Ferrovial, Mango and Gbfoods Leading the Talent into the Future: Trends, Challenges, and Best Practices in a Digital, Dynamic World. This roundtable brings together industry leaders to discuss the evolving landscape of talent management... 7 April, 2025
Mixing Realities: AI-Powered AR/XR experiences for the next decade – Interactive Session As AI continues to shape immersive technologies, the fusion of Augmented Reality (AR), Extended Reality (XR), and Virtual Reality (VR) is redefining how we interact with digital and physical environments.... 7 April, 2025
Internacionalización y competitividad Se explorará cómo las empresas españolas pueden equilibrar la cooperación y la competencia para fortalecer su presencia en el mercado global. A través de estrategias colaborativas y competitivas, se discutirán... 7 April, 2025
Navigating disruption: the strategic partnership between the CEO & CIO with people This roundtable brings together CIOs, CEOs, and HR Directors to discuss how shared leadership drives business transformation. Through the success stories of Securitas and Uriach, we will explore the importance... 7 April, 2025
Insurtech: The future of insurance and risk management This debate will explore the role of AI in transforming the insurance industry, from risk assessment to claims processing. Experts will discuss how insurtech is reshaping business models, driving efficiency,... 7 April, 2025
El reto de la autenticidad en la era digital En la era digital, la autenticidad y la humanización se convierten en pilares fundamentales para construir confianza en un mundo dominado por la tecnología. Mientras las empresas y líderes adoptan... 7 April, 2025
Top tech success stories in banking and insurance AI and quantum computing are revolutionizing banking and insurance, driving efficiency, security, and innovation. This roundtable will feature industry leaders sharing real-world success stories, from AI-powered risk assessment to quantum-enhanced... 7 April, 2025
AI & quantum vs. cybercrime: The ultimate battle As cyber threats grow more complex, the race is on to outpace them with cutting-edge technologies. This roundtable brings together experts to explore how AI and quantum computing are becoming... 7 April, 2025
Predictive marketing: Let AI anticipate your customers every move Predictive marketing powered by AI enables brands to anticipate customer behavior, optimize engagement, and drive conversions. In this session, we’ll explore how AI-driven insights can enhance personalization, improve decision-making, and... 7 April, 2025