The retail sector is a cornerstone of the European economy, accounting for 11.5% of the EU’s value added and employing nearly 30 million people. Comprising approximately 5.5 million companies, 99% of which are small and medium-sized enterprises (SMEs), the need for innovation and strategic partnerships has never been greater.

Retail Tech Fest, co-organized by Adigital and DES – Digital Enterprise Show, aims to be the ultimate meeting point for the retail and e-commerce ecosystem. The event will feature a dedicated space, including an auditorium with a tailored conference agenda, an exhibition area showcasing the latest solutions, and a networking zone designed to foster collaboration and business opportunities.

• The retail ecosystem generates a gross value added of over €1.4 trillion, underscoring its significance in the European market.
• Despite economic challenges, the sector has demonstrated resilience, with retail sales in the EU increasing by 1.5% in November 2024 compared to the same month in the previous year.

Emerging Trends in Retail & E-commerce:

• Artificial Intelligence adoption across the entire value chain.
• Integration of Augmented, Virtual, and Extended Reality for immersive e-commerce experiences.
• Application of Big Data for predictive analytics.
• Customer service innovations to enhance user experience.
• Growing focus on sustainability and circular economy.
• Development of new payment methods and greater flexibility.
• Automation of the logistics chain and delivery systems.
• The rise of social commerce, live shopping, and conversational e-commerce.
• Transition from omnichannel strategies to phygital experiences.
• Expansion of sales channels through online marketplaces.
• Implementation of advanced security and trust systems.

• Exclusive access to +17.000 decision-makers already attending DES.
• Gain insights into the latest industry trends and innovations.
• Showcase your solutions to a highly targeted audience.
• Networking opportunities with key industry leaders.
• Discover and connect with new partners to expand your business.
• Unmatched business opportunities in a thriving market.

Join Retail Tech Fest at DES2025 and be part of the most influential gathering of the Retail & e-commerce community. Don’t miss this opportunity to drive your business forward, gain valuable insights, and forge strategic partnerships that will shape the future of retail.