The Scale-UP! World Summit competition in Retail & eCommerce Discover the selected startups in the Scale-UP! World Summit, under the Retail & eCommerce category — the stage where they will showcase their innovations directly to industry representatives, investors, and... 9 May, 2025
Does hyper personalization make sense in the hyperhumanity and hypermachinery era? A hypertalk about how to deal with your hyperclients The dynamic interaction between this technological ‘Hypermachinery’ and the ‘Hyperhumanity’ of consumers gives rise to a new archetype: the Hyperclient. This client is not only digitally fluent and omnichannel, but... 9 May, 2025
Convierte mejor, protege siempre: El nuevo escenario del retail Analizamos ciberataques reales para identificar las principales amenazas que aborda el sector e-commerce. Porque convertir más no es solo cuestión de marketing o usabilidad; proteger la información y el customer... 9 May, 2025
Datos que hablan, algoritmos que predicen Imaginemos una IA que predice y recomienda. Ahora imaginemos que lo hace con datos inexactos o erróneos. Es aquí donde nuestra capacidad analítica y crítica se convierte en un factor... 7 May, 2025
BCIs and the future of digital business: Trends and key regulations The global Brain-Computer Interfaces (BCIs) market is forecast to grow from $17 billion in 2024 to $55 billion by 2033. This is mainly due to investment opportunities related to nonclinical-BCI... 6 May, 2025
Industrial property and industry 5.0: the Leroy Merlin case Let’s explore how Leroy Merlin integrates industrial property strategies within the emerging framework of Industry 5.0. Emphasizing innovation, sustainability, and human-centric technology, it highlights the company’s efforts to protect intellectual... 25 April, 2025
The legal duty to innovate ethically: social rights, compliance, and competitive leadership In a rapidly evolving legal and technological landscape, leaders are increasingly challenged to balance innovation with regulatory compliance and ethical responsibility. This talk explores the legal foundations and ethical dimensions... 24 April, 2025
How AI solutions are contributing to develop the efficiency of the ecosystem of the marketplace 23 April, 2025
Unified payments, the core of your omnichannel strategy The future of commerce is unified. Use payments as the core of your strategy to master data management. Seamless payments as the happy ending of your customer experience! 23 April, 2025
Spain, the Ecommerce Hub in Europe Spain is emerging as a key e-commerce hub in Europe. It ranks fourth in e-commerce growth among European countries, with the e-commerce contributing 5.7% to the national GDP. Moreover, 9%... 23 April, 2025
Privacy-preserving pedestrian traffic analytics Discover how cutting-edge technology enables the collection and analysis of pedestrian traffic data while safeguarding individual privacy. This case study explores innovative solutions that combine advanced computer vision, edge processing,... 15 April, 2025
Driving marketing excellence: kia’s AI-powered campaign optimization approach Discover how KIA revolutionized its marketing strategy by integrating Artificial Intelligence to optimize its campaigns performance. This session will unveil the key steps of KIA’s AI implementation—from customized content generation... 8 April, 2025
The future of cloud and data innovation Let’s explore key trends in cloud, multicloud, and data management, as AI becomes mainstream and quantum technology approaches. A forward-looking session on how innovation will shape the digital strategies of... 7 April, 2025
Diageo: A marketing innovation success story Discover how Diageo is redefining brand engagement through bold marketing innovation and data-driven creativity. This session unveils the strategies behind their most successful campaigns and global impact. A true case... 7 April, 2025
Liderazgo consciente y transformación de equipos: metodología de impacto Descubriremos la metodología EINCOA para la transformación de equipos. Exploraremos cómo el liderazgo consciente impulsa el crecimiento, la alineación y un impacto duradero. Se discutirán estrategias prácticas para generar cambio. 7 April, 2025
Colaboración humano-IA ¿una convivencia sostenible? A medida que la IA supera las capacidades humanas en muchos ámbitos, ¿qué papel nos queda? ¿Cómo podemos convivir y prosperar junto a la inteligencia artificial? En esta charla exploraremos... 7 April, 2025
Neurociencia del Cambio en la Era de la Inteligencia Artificial Vivimos en una era donde la inteligencia artificial avanza más rápido que nuestra capacidad de adaptarnos… a menos que entrenemos la herramienta más poderosa que tenemos: el cerebro. En esta... 7 April, 2025
Key Takeways DES2025 In this session, we’ll highlight the key takeaways and trends that defined the DES2025 Congress. From groundbreaking technologies to disruptive strategies, discover the essential insights that industry leaders are adopting... 7 April, 2025
Sustainability and innovation: Enel as a case study Enel Group, one of the world’s largest energy companies, has led the transformation of the sector by combining open innovation and sustainability—a concept it calls “Innovability.” This case explores how... 7 April, 2025
Igualdad inteligente: Cloud para construir entornos laborales inclusivos y competitivos ‘Igualdad Inteligente’ propone un uso estratégico de la tecnología y los datos para impulsar culturas laborales inclusivas, diversas y competitivas. Se presentan herramientas prácticas para cerrar brechas y mejorar la... 7 April, 2025
Contratación por habilidades: El futuro más allá de los títulos Esta sesión explorará cómo la contratación basada en habilidades está cambiando el panorama laboral. Se discutirán las ventajas de evaluar a los candidatos por sus competencias y experiencias prácticas en... 7 April, 2025
Media and entertainment: AI and design thinking for the contents industry Explore how AI and design thinking are transforming content creation, storytelling, and audience engagement. Key insights into innovative, user-centric media solutions shaping the future of entertainment. Learn about how to... 7 April, 2025
Ser emprendedor español: Retos y oportunidades en la era ‘IA’ En un mundo digitalizado y globalizado, el emprendedor español debe ser innovador, resiliente y adaptable. Esta ponencia explorará las oportunidades que el contexto tecnológico actual ofrece para crear y escalar... 7 April, 2025
Humanización de las organizaciones en la era de la IA En un mundo impulsado por la inteligencia artificial, la clave del éxito empresarial sigue siendo humana. Esta Keynote explora cómo equilibrar tecnología y empatía para fortalecer la cultura organizacional, potenciar... 7 April, 2025
Bias in AI and Quantum: Strategies for fair and inclusive algorithms Explore the challenges of bias in artificial intelligence and discover strategies to develop fair and inclusive algorithms. This session will cover best practices for ensuring AI systems promote equality, avoid... 7 April, 2025
LLMS in the world: innovations, challenges, and competition In this keynote, we’ll explore the global impact of Large Language Models (LLMs) on industries, research, and technology. From groundbreaking innovations to the challenges of scalability and ethical considerations, discover... 7 April, 2025
The red squirrel property shop success story An inspirational talk from the property investment industry in UK. An entrepreneur, recognised expert in the field and investor having built four high-value property portfolios and founded Red Squirrel Property... 7 April, 2025
Key marketing and growth insights for marketers in the AI era Unlock key marketing strategies and growth insights in the age of AI. Discover how cutting-edge technology is reshaping consumer behavior, personalization, and business success. Stay ahead with data-driven tactics for... 7 April, 2025
Tech trends to watch in 2026 As technology continues to evolve at a rapid pace, 2026 promises groundbreaking innovations that will reshape industries and everyday life. This keynote will explore emerging trends, from AI-driven automation and... 7 April, 2025
Case study: sport, sustainability, technology and the smart city This presentation explores how sports, sustainability, and technology converge in smart cities to create innovative and eco-friendly urban environments. Through a case study, we analyze the role of digital infrastructure,... 7 April, 2025
How AI is changing the world and therefore your company AI is not new anymore. Companies around the world are applying it and gaining productivity. But the common approach is to see AI as just a tool. The truth is,... 7 April, 2025
Robotics and drones success stories Explore how robotics and drone technologies are delivering real impact across industries—from logistics to agriculture and beyond. This keynote highlights standout success stories where automation meets innovation. Get inspired by... 7 April, 2025
La huella de la inteligencia artificial: Costes energéticos de los modelos de lenguaje En un mundo donde la inteligencia artificial impulsa la innovación, surge una pregunta crítica: ¿cuál es el impacto energético de los modelos de lenguaje? Esta sesión analiza los costes energéticos... 7 April, 2025
Átomos que computan la química: el viaje cuántico de Repsol La computación cuántica promete revolucionar en los próximos años las tecnologías de la información. añadiendo capacidades hoy en día impensables en lo que se conoce como segunda revolución cuántica. Esta... 7 April, 2025
Neuronet revolution: BCIs and its realistic applications Explore the revolutionary potential of Brain-Computer Interface Systems (BCIs) and their practical applications across various sectors. Experts will discuss how BCIs are transforming industries like healthcare, education, and communication, enabling... 7 April, 2025
Digital disruption: the bold strategy that made ‘Farmacias del Ahorro’ an industry leader Unlock the blueprint behind Farmacias del Ahorro’s digital disruption! Discover how bold innovation, cutting-edge technology, and customer-centric strategies transformed the company into Mexico’s undisputed leader in pharmaceutical retail. This keynote... 7 April, 2025
The future of AI in omnichannel ecommerce & retail AI is transforming omnichannel ecommerce, reshaping how we understand customers and optimize operations. From hyper-personalized experiences to predictive analytics, AI bridges digital and physical retail. In the future, it will... 7 April, 2025
Quantum for dummies: Where do I start as a marketer? Quantum computing may sound complex, but its potential impact on marketing is closer than you think. This session breaks down the basics of quantum in simple terms and explores what... 7 April, 2025
Inclusion as strategy: Turning accessibility and diversity into competitive advantages Accessibility, inclusion, and diversity are no longer optional values for modern businesses. These principles must be integral to the core business and strategy, driving innovation, fostering talent, and enhancing competitive... 7 April, 2025
$25M in Facebook ad spend: Learnings, mistakes & key strategies including AI and the new algorithm Attendees will learn the mindset, decision-making process, and specific actions taken by a Facebook Ads media buyer managing €300,000-€500,000/month in ad spend for eCommerce brands. They’ll walk away with practical... 7 April, 2025
Exploring the latest trends in cloud banking modernization to drive business growth This keynote will address the key challenges facing the banking sector and how Proteo4 Architecture supports banks in executing their strategic transformation plans. Additionally, we will explore the role of... 7 April, 2025
Success story: AI and Quantum building trust through ethics compliance in the education sector Discover how the integration of AI and quantum technologies is transforming the education sector by fostering trust through ethical compliance. This success story highlights practical applications and showcases the competitive... 7 April, 2025
Carbon credits and markets: Financing the path to decarbonization This talk examines how carbon credit systems and markets are driving the global transition to a low-carbon economy. The talk will cover how businesses can leverage carbon credits to offset... 7 April, 2025
Quantum Spain: The definitive boost to the quantum computing ecosystem in Spain Let’s Discover the Potential of Quantum Computing in the Cloud. In Quantum Spain, the Spanish Supercomputing Network (RES) and leading research institutions are working together to create the first quantum... 7 April, 2025
Competitividad y estrategia del líder en el contexto tecnológico, económico y político mundial actual Se explorarán las claves para desarrollar una estrategia de liderazgo efectiva en un entorno global marcado por cambios tecnológicos acelerados, desafíos económicos complejos y tensiones políticas. Los expertos analizarán cómo... 7 April, 2025
The future of media: success stories about AI and blackouts Discover how cutting-edge technology and real-world resilience are transforming the future of media—join us to explore bold innovations, sustainable solutions, and the social impact redefining how we communicate. 7 April, 2025
AI ethics and competitiveness for leaders in the age of AI democratization As AI becomes more accessible, the tension between ethics and competitiveness has intensified, especially with the rise of new players like deepseek and open-source tools from regions with diverse regulatory... 7 April, 2025
Agentes de IAG para impulsar la Banca Conversacional En Unicaja se ha creado este Avatar impulsado por Agentes Autónomos de IAG para promover la Banca Conversacional: permitir a los clientes interactuar simplemente hablando, con su forma natural de... 7 April, 2025
Gen AI: assessing your company maturity & adoption Is your organization truly ready for the Gen AI revolution? This keynote will guide leaders in evaluating their company’s maturity, adoption levels, and strategic readiness. Gain insights to benchmark progress... 7 April, 2025
AI, blockchain, and genomic editing: the future of health and biotech in 2025 Explore how AI, blockchain, and genomic editing are poised to revolutionize healthcare and biotechnology by 2025. Experts will discuss the transformative potential of these technologies in personalized medicine, data security,... 7 April, 2025
Tech insights for leaders: Harnessing technology and navigating digital regulations for success Delve into the pivotal role of technology and digital regulations in shaping successful leadership strategies for 2025 and beyond. Explore how cutting-edge innovations in AI, data analytics, and cloud computing... 7 April, 2025
Entertainment & sports revolution: Lights and shadows where tech meets the stage In this keynote, we will explore how technology is revolutionizing the entertainment and sports industries, reshaping the way audiences engage with live events. From AI-driven performances to immersive fan experiences,... 7 April, 2025
An AI success story: Audible Discover how Audible leverages AI to revolutionize user experiences and operational efficiency in this compelling keynote. Learn about the challenges, breakthroughs, and strategies that have made Audible a leader in... 7 April, 2025
Case study: AI regulation for European brands Discover how European brands are navigating AI regulations through a real-life case study. This keynote highlights practical strategies and insights to balance innovation with compliance in an evolving regulatory landscape. 7 April, 2025
The Imec story: 40 years of semiconductor innovation & future plans in Spain For four decades, imec has been at the forefront of semiconductor innovation, leading advancements in CMOS scaling and nanotechnology. Our state-of-the-art cleanrooms and research ecosystem have played a critical role... 7 April, 2025
Aumentar la productividad y la automatización con agentes de IA En esta sesión, exploraremos cómo los agentes de inteligencia artificial están revolucionando la productividad y la automatización en diversos sectores en PYMES. Un análisis de las mejores prácticas para implementar... 7 April, 2025
Solving Local Challenges with Data & Technology Data and technology hold immense potential to address local challenges, from mobility and sustainability to public safety and governance. Jan Adriaenssens, an expert in leveraging data-driven solutions for societal impact,... 7 April, 2025
The rise of agentic architecture: A new era of AI autonomy AI is no longer just a tool—it is evolving into an ecosystem of autonomous, intelligent agents capable of independently performing complex tasks, making decisions, and adapting to changing environments. Agentic... 7 April, 2025
Attackers don’t break in, they log in Most cyberattacks target people directly and whilst AI will make these attacks easier and more sophisticated, the real cybersecurity battle is human, not technical. Hackers understand human behaviour better than... 7 April, 2025
Bridging digital innovation and sustainability: AI-driven labeling for consumer trust As digital transformation and sustainability converge, consumer trust and transparency are more critical than ever. This session explores how AI-driven labeling and digital strategies enhance engagement in bio-based markets. Dr.... 7 April, 2025
Strategic foresight: Estrategia corporativa de innovación y marca en la Era tech Descubre cómo el *Strategic Foresight* puede impulsar la innovación y fortalecer la marca en la era tecnológica. Cómo analizar tendencias emergentes, herramientas de anticipación y estrategias para que las empresas... 7 April, 2025
Mind the AI gap: From hype to business reality with Airbus How do we move beyond the hype and into execution? Let’s explore the disruptive strategies that drive real AI adoption and business value. This session uncovers the key obstacles: resistance... 7 April, 2025
Navigating AI-Generated content: A CMO’s legal & regulatory playbook CMOs must balance creativity and innovation with regulatory compliance when using generative AI. In this conversation, we will explore key legal risks—from copyright to transparency and privacy—and how to mitigate... 7 April, 2025
Decarbonization technologies in the manufacturing industry This talk explores the innovative solutions that are transforming manufacturing processes to reduce carbon emissions. The talk will highlight cutting-edge technologies such as carbon capture, electrification, and renewable energy integration... 7 April, 2025
Large Quantitative Models (LQMs): AI beyond LLMs LQMs represent the next wave of AI, offering a more profound impact than LLMs, particularly in the B2B sector. Unlike LLMs focused on language, LQMs are built to tackle quantitative data and... 7 April, 2025
Securing the cloud: The new frontier of cyber defense Dive into the critical importance of cloud security in today’s digital age. Experts will explore the latest strategies, technologies, and best practices for protecting cloud environments from evolving cyber threats,... 7 April, 2025
Staying Relevant in the World of Disruptive Innovation The uncomfortable truth is that what got you here won’t get you there. To thrive in this fast-paced world, it’s not enough to adapt—you must actively disrupt. In this talk,you’ll... 7 April, 2025
Beyond the hype: E-Agi, Quantum, Bcis – Grounded realities & risks vs. futuristic long tail projections As businesses navigate the fast evolving landscape of artificial intelligence, terms like E-AGI (Embodied Artificial General Intelligence), quantum computing or Brain Computer Interfaces dominate discussions. But how much of this... 7 April, 2025
Innovar o morir: Estrategias clave para las PYMES del futuro En esta sesión se explorarán las tácticas esenciales que las PYMES deben adoptar para garantizar su crecimiento y adaptabilidad en un mundo empresarial que avanza rápidamente. Se discutirán enfoques innovadores,... 7 April, 2025
AI 2.0: From generative models to autonomous systems. Case studies Explore the next frontier of AI, transitioning from generative models to fully autonomous systems. Featuring real-world case studies, it will highlight breakthroughs, challenges, and opportunities for businesses to leverage AI... 7 April, 2025