Back to agenda Artificial Intelligence AI for productivity and creativity in business processes Wed 12 Jun | 15:50 - 16:30 Auditorium IBM All type of tickets Discover how artificial intelligence is revolutionizing productivity and creativity in our workplaces and artistic endeavors. Join experts to explore how AI automates tasks, boosts human creativity, and enhances collaboration. We will also discuss ethical challenges and the future of AI in work and creativity. Speakers Antonio Ordóñez Innovation Director Madrid Content School Adam Colyer Chief Creative Director - Co-Founder Giant Cookie and AI Create Lito Navarro Innovation Consultant and XR Producer Lito and Company Cristina Vila Carreira Neogeneralist Future thinker Freelance Moderators Luis Moreno Co-Founder AI Create