Volver a Blog Digital Marketing How does dropshipping work and how to create my online store? 4 October, 2019 There is a word that is fashionable these days, dropshipping. But you have thought about, what is this about? How does dropshipping work? If this topic catches your attention, you are in the right place. We will try to explain clearly and easily how dropshipping works and how you could create your online store. How does dropshipping work? Let’s start by defining the term. Dropshipping is a business model in which you can sell your products online without investing in a stock. The presence of 3 stakeholders is necessary for this model. Your client, your supplier and you, these will be the parties involved in the business model. You are responsible for offering the products on your website, a customer will buy them, and your supplier will take care of sending the product directly to the customer. You probably keep wondering how dropshipping works if everything seems to be very simple. And it really is. Dropshipping is a simple business model, in which you must exploit your skills as a good seller. To be able to offer your products and reach customers correctly you must have a website and here we will show you what to do with it quickly. How to create my online store? Dropshipping is ideal for people who do not have much experience in e-commerce. You could say that this model is the gateway for those who want to venture into online stores and still do not know how. For this, the first thing you should have is a domain and a hosting. Acquire them with a supplier that guarantees good technical support. This way you can ask them for help to create a site that uses a content manager like Wordpress to which an e-commerce plug-in can be installed. Once you have created your website, you must choose which products you are going to sell. To do this, it conducts a study of the market and suppliers. What products are sold the most? What products generate better margins? We recommend that you make a small list of products. Select very well what you are going to sell and upload them to your website. From now on, it all depends on your marketing skills. Of course, the products do not sell alone. So you will have to design a digital marketing strategy with which you can make your website visible to potential customers. You can schedule on social networks or search engines. Good luck Throw yourself into the world of dropshipping, we hope you can have the best results and can reach your target audience.