11-13 JUNE 2024 | MÁLAGA - FYCMA

Margarita Ollero Ruiz

Consumer Expert
Margarita Ollero Ruiz

Marga Ollero, expert in market, brand, consumer, and media research.
Marga has been accompanying companies for 33 years in measuring the effectiveness of their communication strategies and understanding their success, all using data as a pillar of all knowledge. Throughout his career he has worked for brands such as Telefónica, Santander, Naturgy, Grupo Alsea, Carrefour, Orange, etc.
Marga is an active part of the advertising industry, always collaborating with her associations for the progress of the industry: Vice President of the BCMA, leading the Research Commission, President of the AIMC (Association for Media Research), representative of Media Agencies in the Commission for the monitoring of digital measurement in Spain…