Juan Jiménez Zaballos

Juan Jiménez Zaballos (JJ) is a C-suite level executive on the verge of digital transformation and exponential technologies. Juan leads Digital Public Policy for Santander Group dealing with consultations and positioning of the Bank in front of authorities, institutions and regulatory bodies. He is currently involved in Digital Identity, MiCA, Digital Euro and CBDCs projects. He is AFME, IIF and Digital Europe member, and also Professor and Advisor of several startups and fintech.
Simultaneously and complementary to this function, he is CEO of Alastria, one of the largest public-permissioned, multi-sector blockchain platforms in the world, bringing together more than 500 members.