Back to agenda Retail & E-Commerce The customer at the center: differentiation and loyalty-generating strategies Thu 13 Jun | 12:40 - 13:20 Room 2 - Industry Forums Premium VIP Pass In this session, we will explore into how companies from different sectors develop strategies to offer differentiated services and generate loyalty through various means, such as understanding customers through data, personalizing the offering of products and services, and even conducting efficient communication. Speakers Víctor Del Pozo Veepe Group Jaume Gomá Chief Executive Officer sezamo.es Anna Herrera Head of e-Business & Digital Ecosystem Development Zone EUROPE Nestlé Nutrition