I spent 15 years as a Creative Director in global agencies, working with brands such as Samsung, Danone, Unilever and P&G. I then joined Twitter, leading Brand Strategy in Spanish LATAM and later serving five years as Marketing Director for Europe and the Middle East from Dublin. In 2022, I became CMO at Freepik, guiding its transition into a global generative-AI brand. Today I advise startups and scaleups and co-found several ventures.
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