Volver a Blog HICRON – Design thinking strategy – use the data instead of a gut feeling 3 June, 2022 Getting through business transformations can be a potential game-changer for your business. It’s a double-edged sword, so use it to create a competitive advantage instead of cutting your fingers off. And there is no better way to do so than listening to the end-users, the market and your employees. So, here is a quick walkthrough of how to listen to the data, not your heart.