Volver a Blog Why voice tech makes you stand out with an accurate translation into your CX and marketing strategies 3 May, 2021 Voice technology is making a huge impact on the digital space as voices have evolved to become powerful weapons of change. This evolution of digital interaction has significantly disrupted the most basic notions of human-machine interaction. When it comes to core principles, voice marketing is no different than any other form of content marketing. Brands should be utilizing it to solve their customers’ problems and answer their pressing questions while keeping it in line with the brand’s mission. So, what would be the ideal interaction brands – consumers?