10-12 JUNE 2025 | MÁLAGA - FYCMA

Customer transformation in the post covid era

Tue 18 May | 12:00 - 13:00

Co-organized with:
Merkle

The world has definitely changed. Customers have been transformed, their needs, demands and the way of consuming is no longer the same. This is not a temporary change during the crisis, but many of the new behaviors will remain. What are these changes and trends in the consumer within the post-pandemic framework? How does all this affect the Customer Experience? Companies that want to survive must observe and listen to the customer to adapt their processes, products and services to new needs, relying on technology as a key partner to strengthen the relationship with their customers.