10-12 JUNE 2025 | MÁLAGA - FYCMA

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AI-Driven Business Success!

 

 

In the realm of modern business, AI serves as the central nervous system, akin to the human brain’s role in the body. Just as our brain integrates and coordinates all bodily functions, AI interconnects every techno-logical aspect of a company. This digital brain processes vast data streams, orchestrates automated systems, and synchronizes operations across departments. By fostering seamless communication between various technological components and combining different technologies, AI enables companies to respond swiftly to market changes, predict trends, and make informed decisions. This holistic integration enhances efficiency, drives innovation, and creates a responsive, adaptive organization. Discover at DES2025 how companies and leaders with a new mindset will be able to leverage AI’s connective power to gain a competitive edge, operating with the agility and intelligence of a well-coordinated organism in the complex business ecosystem. AI-Driven Business Success!

 

Welcome to DES | Digital Enterprise Show, where talent, technology, and business converge like never be-fore. This is the place where leading experts come together to spark innovation and transform industries. Over the course of three exciting days in June, Málaga will become the hub of digital innovation, paving the way for the discovery and creation of extraordinary business and professional opportunities.

 

Join us at DES for an incredible journey where the possibilities are endless! This event features cutting-edge conferences at the Digital Business World Congress, an innovative exhibition space, and dynamic network-ing opportunities that you won’t want to miss. We bring together a diverse group of top executives, decision-makers, disruptors, innovators, and visionary entrepreneurs from both the private and public sectors. With participants hailing from over 40 countries, DES creates a unique platform for international knowledge exchange, igniting inspiration and sharing remarkable success stories. Let’s come together to navigate the digital landscape and embark on a transformative journey toward extraordinary achievements!

More Information

Relive the best moments from our past edition

MÁLAGA - FYCMA
TIME TO CHANGE
10-12 JUNE 2025

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Top Speakers Digital Business World Congress 2024
Wendy Hall
Regius Professor of Computer Science and Executive Director of the Web Science Institute
University of Southampton
Sara Garcia Alonso
Scientist and Astronaut
CNIO and European Space Agency
Neil Patel
Co-Founder
NP Digital
Maria Weaver
President, WMX at Warner Music Group
Warner Music Group
Poonacha Machaiah
Chief Executive Officer
The Chopra Foundation
Mark Minevich
President
Going Global Ventures Inc
Zondwa Mandela
Chairman
Mandela Legacy Foundation
Idoia Salazar
President & Founder
OdiseIA
Juanma Moreno
Presidente
Junta de Andalucía
Francisco de la Torre
Alcalde
Málaga
Dragos Tudorache
Member
European Parliament
Sergio Padilla
CDO - Chief Data Officer
Banco de España
Dr. Jassim Haji
President
International Group of AI
Carme Artigas
Co-Chair of United Nations Artificial Intelligence High-Level Advisory Body
United Nations Artificial Intelligence High Level Advisory Body
José Francisco Salado
Presidente
Diputación de Málaga
Silvia Velasco Praga
CEO
BE A LION (Mediaset Group)
Antonio Sanz
Consejero de Presidencia
Junta de Andalucía
Osmar Polo
CEO
T-Systems Iberia
Luis Cabra
Executive Managing Director of Energy Transition, Technology, Institutional Affairs, and deputy CEO
Repsol
Raúl Jiménez
Director Gerente
Agencia Digital de Andalucía
Bas Wouters
Co-Founder & CEO
Cialdini Institute
Eva Montoro
Global Head of CDO & Data Science
Santander
Jesús Mérida
Chief Information Security Officer
Iberia
Alexandra Dublanche
Vice-President in charge of Recovery, Attractiveness, Economic Development and Innovation
Région Île-de-France / Paris Region
María Pérez
Directora General de Estrategia Digital
Agencia Digital de Andalucía
Iñigo Viti
Business Development Director, Data & AI
IBM
Francisco Alonso Batuecas
Head of ICT Infrastructure and Security Area
Ministerio de Interior
Matthieu Atkinson
Director Solution Engineering at Oracle - Europe South
Oracle
Carmen López
Business Intelligence and Analytics Director
Just Eat
Oualae Alami
Global Commercial Lead, Combos and Influenza Vaccines
Pfizer
Elena Liria
Consejera Delegada de Madrid Digital
Comunidad de Madrid
Teba Lorenzo
Sales Country Manager
TikTok
Moein Nodehi
Founder & CEO
BIOTONOMY
Víctor Del Pozo Triscón
COO
Veepee Group
Anna Herrera
Head of e-Business & Digital Ecosystem Development Zone EUROPE
Nestle Global Services Spain
Mónica Escudero Riol
Head of Data & CRM
L'Oréal
Rhett Power
CEO
Accountability Inc.
Aitor Cubo Contreras
Director General de Transformación Digital
Ministerio de Justicia
Almudena de la Mata
CEO of Blockchain Intelligence Center of Excellence
CWLN European Investment Bank (EIB)
David Payeras Bailly
Chief People Officer
MANGO
Yulia Stark
President
EWA European Women's Association
Alberto Granados
President
Microsoft Spain
José A López
CIO
Tous
Beatriz Calzada
Head of Performance Marketing
Nationale Netherlanden
Ángel Nigorra
Director General
Bizum
Natalia Rodríguez
National Science Innovation Award 2023
Forbes 21 Change Makers. Top 100 Women Leaders
Melanie Calero Sánchez
Chief Data and Analytics Officer
Toyota
Linghan Zhang
Member of High Level Advisory Body on AI
United Nations
Jaime Maganto
Head of ecommerce
NIVEA, Beiersdorf
Rosa Kariger
Global Security Analysis & Prospective
Iberdrola
Pilar Manchón Portillo
Senior Director of Engineering, AI Research Strategy
Google
Ester Codina
CIO
DABA
Millán Berzosa
Senior Digital Strategy Advisor
Former Meta. Former Google
David Marimon
VP, CIO & IT Head Customer Service & Supply Chain.
Iberia Coca Cola Europacific Partners
Aurea Benito
Corporate People Director
ISDIN
Guillermo Arrieta Salazar
Customer Marketing and Development Director
Mahou-San Miguel
José Daniel García Espinel
Head of Innovation Growth
Ferrovial
Oscar Bernacer
CTO
Oracle Iberia
María Cantero
Strategist
Sail GP
Carlos Muñoz Robles
Head of Infrastructure and Information Security - CTO
Iberolatam | Regional | Allianz Executive
Javier Sueiras Gil
CIO | CDO | EXECUTIVE TECHNOLOGY ADVISOR
Cementos Molins
Raúl Prieto García
Digital, Data, Advance Analytics & Innovation IT Director
MAPFRE
Santiago Franco
CIO
Amadeus
Albert Almajano
CIO
Iberia at B. Braun Group
Francesc Catalán
CIO
Almirall
Mónica González
South West Europe CIO
PepsiCo
Theresa Zabell
President / Former VP
Ecomar Foundation / Spanish Olympic Committee
Ivan Monforte
Head of Communication Cybersecurity Ecosystem
Catalonia Cybersecurity Agency
Andreas Dullnig
Head of Flight Operations Standards
Lufthansa Airlines
Sergio Vázquez
President
Ineco
Volker Glaeser
CEO
DISH Digital Solutions
Lucero Ramos
Chief Information Security Officer (CISO)
Idealista
Emili Rubió
Gerente del Instituto Municipal de Informática
Ajuntament de Barcelona
Pablo Montoliu
Chief Information, Innovation & Technology Officer
Aon
Javier Martínez Martin
Chief Data Officer
Leroy Merlin
Toni Navas
Chief Information & Digital Transformation Officer
Dorna Sports
Anamika Datta
Senior Product Manager | Founder and Chief Orator
Former Zalando SE | AIQ©
José Manuel García
Director General de Tecnologies de la Informació i les Comunicacions
Generalitat Valenciana
Leonor Torres Moreno
Presidenta ASTIC
ASTIC
José Ángel Álvarez
Head of Madrid City Council Cybersecurity Centre
Madrid City Council
Manuel Olmedo Palacios
State Secretary of Justice
Ministerio de la Presidencia, Justicia y Relaciones con las Cortes
Xavier Mila
CEO
CTTI Generalitat de Catalunya
Salvador Estevan Martínez
Director General de Digitalización e Inteligencia Artificial
Ministerio para la Transformación Digital y de la Función Pública
Marwa Al Mansoori
Board Member at Abu Dhabi Chamber of Commerce and Industry and Abu Dhabi Business Women council.
Head of Business Development and Government Relations Siemens MENA.
Tjerrie Smit
Chief Analytics Officer
NN Group
Ildefonso Olmedo
Chief Digital Officer
Santander UK
Javier Roncero
Director de Sostenibilidad
IBM
Anaïs Durand
Director of Marketing and Communication
Tous
Daniel Newman
CEO
The Futurum Group
Linda Höglund
Venture partner
Mundi ventures
Jaume Gomà
Founder & Chief Executive Officer
JMI Tech Ventures
Elena Gómez Del Pozuelo
Top Voice in Digital Business / CEO
The Friendly Companies and Bebé de París
Dan Nechita
Head of Cabinet
MEP Dragos Tudorache European Parliament
Rocío López Valladolid
CIO
ING España y Portugal
Leila Lunguleac-Bardasuc
Co-Founder
Sustainability World Cup
Magnus Melander
Advisor / Evangelist & Co-founder
DeepTech Alliance / Things
Bea Makowka
People and Culture Director
Inizio Engage
Fabien Mellano
Head of Innovation, Digital & Product management
Allianz Partners
Vladimir Petrovic
Leadership Coach
VBP Coaching&Consulting
Timea Lapsanszki
Policy Advisor Foreign Affairs and Defence
European Parliament
Souad AlSerkal
CEO
CommCation Consultancy, Meetswap
Ron Immink
Founder
Bookbuzz
Rodolfo Brajcich
Global Director Nutrition & Sustainability
Sigma
Alberto Diez
Chairman & CEO
Luminaries21
Ricardo Fernández
Group CEO
Destinia
Nuria Ávalos
General Director
IndesIA
Lujan Argüelles
TV Presenter
Mediaset
Carlos Núñez
Presidente y Consejero Delegado
PRISA Media
Michael Sheldrick
Co-Founder and Chief Impact, Policy and Government Affairs Officer
Global Citizen
Abel Delgado
AI Leader Commission
BCMA

Previous Edition Partners

Global Partner Leaders
DES Club
Industry Digital Leaders
Global Research Partner
Institutional Supporters
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