Francesca Cedrola

From shaping Amazon’s EU payments strategy to steering regulatory compliance with PSD2, Francesca Cedrola has built her career at the crossroads of finance, policy, and digital innovation. With a foundation in credit ratings and international experience at Fitch Ratings and PwC, she now leads Payment Acceptance and Experience at Amazon across key EU retail markets. A graduate of Bocconi University and London Business School (Chevening Scholar), Francesca brings strategic and operational expertise to advancing customer-centric payments in the world of e-commerce.