All Speakers Speaker Florencio Castro Fernández Position: Customer Experience Director Company: Planeta Formación y Universidades My role is to lead customer experience for higher education. Over the last 15 years, I have been driving growth and customer satisfaction in the education sector. By combining cutting-edge technology with my passion for people and human behaviour, I develop CX strategies, contributing to sustainable organizational success. Sessions Tue 10 Jun 10:00 - 10:40 Digital Marketing Planet All type of tickets Gen AI/ Multimodal Content GenerationVR/AR/XR Predictive marketing: Let AI anticipate your customers every move