All Speakers Speaker Eduardo Dávila Guzmán Position: Founder & Director Company: NetMX Eduardo Dávila, founder of NetMX, has over 30 years of experience developing data-driven solutions. His work spans sectors including retail, urban services and entertainment. He leads projects in operational intelligence and secure environments using platforms like QPass, BlueZoo and Zend. In collaboration with leading universities in Europe and Latam, he develops AI-driven systems to anticipate behaviour and assess risk. He advocates for strong data cultures as key to strategic transformation. Sessions Tue 10 Jun 17:30 - 17:45 Blue Innovation Theatre All type of tickets Innovation Talks NETMX – Contextual Foot-Traffic Intelligence: From Presence to Performance Wed 11 Jun 18:10 - 18:30 Auditorium Oracle Premium VIP Pass Artificial IntelligenceConnected Mobility Privacy-preserving pedestrian traffic analytics