Diego Yehoshuah Mejía López

27-year-old entrepreneur and founder of YECO, a Mexican digital trading company established over five years ago. YECO has become one of the leading e-commerce retailers in Mexico, specializing in food and jewelry, and actively operating across more than 10 product categories.

He holds a Law degree from the University of Guadalajara, a specialization in Operations Management for Engineering, and a Master’s degree in Business and Innovation from the Universidad Panamericana. His work combines strategic vision, technological integration, and operational execution to drive the digital growth of Mexican brands.