Back to agenda CMO Summit Agencies & BrandsArtificial Intelligence Fresh branding success stories in the ‘hype era’ Wed 11 Jun | 11:30 - 12:00 Digital Marketing Planet by Clear Channel All type of tickets Language: Simultaneus translation A dynamic roundtable where top marketers and brand innovators reveal how to break through the noise and build brands that truly resonate. dive into real success stories, uncover bold strategies, and learn how to turn hype into long-term brand love. don’t just follow trends—create them! Speakers Álvaro Ontañón CIO Merlin Properties David López Associate Dean of The ESADE MBA and Cofounder FHIOS Smart Knowledge Lisa Martin Tech news reporter | CMO Advisor The Futurum Group Moderators Fernando Polo President Foro IA