La atención primaria y la IA: cuidando a los pacientes en el frente Esta mesa redonda abordará el papel transformador de la Inteligencia Artificial en la Atención Primaria de salud. Expertos del ámbito sanitario y tecnológico debatirán sobre los desafíos, oportunidades y consideraciones... 29 April, 2025
Retos y oportunidades del hype tecnológico: claves para empresas y emprendedores Una entrevista que explora los desafíos y oportunidades que enfrentan las empresas europeas ante el vertiginoso avance tecnológico. También ofrece consejos prácticos para emprender con éxito en un entorno dominado... 25 April, 2025
Industrial property and industry 5.0: the Leroy Merlin case Let’s explore how Leroy Merlin integrates industrial property strategies within the emerging framework of Industry 5.0. Emphasizing innovation, sustainability, and human-centric technology, it highlights the company’s efforts to protect intellectual... 25 April, 2025
Mexico in motion: innovation, strategy & human-centric experiences in travel & automotive As Mexico takes center stage as the guest country at DES Málaga 2025, this exclusive fireside chat brings together voices that are shaping the present and future of two of... 16 April, 2025
Privacy-preserving pedestrian traffic analytics Discover how cutting-edge technology enables the collection and analysis of pedestrian traffic data while safeguarding individual privacy. This case study explores innovative solutions that combine advanced computer vision, edge processing,... 15 April, 2025
How AI is changing our world As AI systems increasingly shape the way we communicate, the language they use carries real-world implications. This session explores how AI is transforming human interaction—raising urgent questions about ethics, bias,... 14 April, 2025
From Compliance to Competitive Advantage: Adapting to the EU Cyber Resilience Act With 78% of all software now open source, the Cyber Resilience Act (CRA) introduces a game-changing framework for legal compliance, set to reshape digital industries by 2027. Unlike previous regulations,... 10 April, 2025
Gaia-X’s impact on the European landscape: opportunities and technological challenges A conversation on how Gaia-X is transforming the European digital ecosystem and the upcoming opportunities and challenges for companies in today’s technological context. 10 April, 2025
The future of cloud and data innovation Let’s explore key trends in cloud, multicloud, and data management, as AI becomes mainstream and quantum technology approaches. A forward-looking session on how innovation will shape the digital strategies of... 7 April, 2025
La adopción masiva de la IA: retos en regulación y ciberseguridad hoy Esta sesión abordará los desafíos regulatorios y de ciberseguridad asociados con la adopción masiva de la inteligencia artificial. Se explorarán los riesgos para el ciudadano digital y cómo las políticas... 7 April, 2025
Procesos de incorporación de gemelos digitales en Administraciones Públicas En esta sesión, se analizarán los procesos de implementación de gemelos digitales en las administraciones públicas, una tecnología clave para la gestión eficiente de infraestructuras y servicios. Se discutirán casos... 7 April, 2025
Optimizing computer productivity or human productivity As computers run faster every year, productivity is oriented towards human productivity. AI can help increase human productivity, but its costs must be taken into account. Is computer productivity important... 7 April, 2025
Key Takeways DES2025 In this session, we’ll highlight the key takeaways and trends that defined the DES2025 Congress. From groundbreaking technologies to disruptive strategies, discover the essential insights that industry leaders are adopting... 7 April, 2025
Sustainability and innovation: Enel as a case study Enel Group, one of the world’s largest energy companies, has led the transformation of the sector by combining open innovation and sustainability—a concept it calls “Innovability.” This case explores how... 7 April, 2025
Grandes procesos de transformacion digital en la administracion publica: retos y oportunidades En esta charla a dos, se explorarán los grandes procesos de transformación digital que está experimentando la administración pública, identificando los principales retos y oportunidades que conlleva. Los ponentes abordarán... 7 April, 2025
Ley de gobernanza de la IA En esta charla a dos se discutirán los aspectos clave de la Ley de Gobernanza de la Inteligencia Artificial, un marco legal fundamental para regular el desarrollo y uso de... 7 April, 2025
Aligning AI models: challenges and strategies Explore the key challenges and emerging strategies in aligning AI models with human values, intent, and safety standards. Experts will discuss technical approaches, ethical considerations, and the future of responsible... 7 April, 2025
Building startup ecosystems across Europe Startups are key drivers of innovation, but building a thriving entrepreneurial ecosystem requires more than just funding. Imec.istart, one of Europe’s leading startup accelerators, has helped startups collectively raise over... 7 April, 2025
The CAIO challenge: from black box to glass box, mastering AI explainability This session will address the challenge of AI explainability, exploring how businesses can move from opaque “black box” systems to transparent “glass box” models. Learn strategies to ensure AI decisions... 7 April, 2025
Digitalización de procesos en la gestión pública del empleo En esta mesa de debate, expertos analizarán cómo la digitalización de procesos puede transformar la gestión pública del empleo, mejorando la eficiencia, transparencia y accesibilidad de los servicios. Se discutirán... 7 April, 2025
BCIs and the future of digital business: Trends and key regulations The global Brain-Computer Interfaces (BCIs) market is forecast to grow from $17 billion in 2024 to $55 billion by 2033. This is mainly due to investment opportunities related to nonclinical-BCI... 7 April, 2025
The future of customer experience: How AI is changing the game Let’s dive into how artificial intelligence is revolutionizing customer experience across industries. From personalized interactions to predictive analytics, AI is reshaping how brands engage with their customers. Join us as... 7 April, 2025
Innovando en sectores tradicionales para un futuro digital y responsable La tecnología acelera la transición sostenible en industrias tradicionales, redefiniendo su competitividad. La digitalización permite medir y reducir el impacto ambiental, mientras la innovación tecnológica optimiza procesos y crea productos... 7 April, 2025
Talentq: towards a quantum workforce in Spain The spanish project Quantum Spain targets at creating a national ecosystem in quantum computing. It has a specialized program dedicated to TalentQ which aims at enabling professionals and technicians in... 7 April, 2025
Quantum computing en la administración pública: QMIO QMIO es una infraestructura de computación española diseñada para potenciar la investigación en Computación Cuántica. Está compuesta por una unidad de procesamiento digital de 32 cúbits superconductores, un emulador de... 7 April, 2025
Key Trends in AI 2.0: democratization, challenges, and the road ahead This talk will explore the main trends shaping ai 2.0 and the balance between last year’s massive democratization and the near future. we will analyze how companies have adapted, the... 7 April, 2025
Buenas prácticas en la gobernanza del dato y la IA en las administraciones públicas Esta sesión abordará las mejores prácticas para gestionar los datos y la inteligencia artificial en el ámbito de las administraciones públicas. Se discutirán enfoques para garantizar la transparencia, seguridad y... 7 April, 2025
Bias in AI and Quantum: Strategies for fair and inclusive algorithms Explore the challenges of bias in artificial intelligence and discover strategies to develop fair and inclusive algorithms. This session will cover best practices for ensuring AI systems promote equality, avoid... 7 April, 2025
LLMS in the world: innovations, challenges, and competition In this keynote, we’ll explore the global impact of Large Language Models (LLMs) on industries, research, and technology. From groundbreaking innovations to the challenges of scalability and ethical considerations, discover... 7 April, 2025
Quantum Computing: Solving the unsolvable Quantum computing is revolutionizing problem-solving, pushing the boundaries of what was once deemed impossible. This roundtable brings together leading experts to explore the latest advancements, challenges, and real-world applications of... 7 April, 2025
Urban Innovation: Shaping the Cities of Tomorrow As cities face rapid urbanization, climate challenges, and technological advancements, innovation plays a crucial role in shaping sustainable, inclusive, and resilient urban environments. This roundtable brings together experts in urban... 7 April, 2025
Tech trends to watch in 2026 As technology continues to evolve at a rapid pace, 2026 promises groundbreaking innovations that will reshape industries and everyday life. This keynote will explore emerging trends, from AI-driven automation and... 7 April, 2025
Case study: sport, sustainability, technology and the smart city This presentation explores how sports, sustainability, and technology converge in smart cities to create innovative and eco-friendly urban environments. Through a case study, we analyze the role of digital infrastructure,... 7 April, 2025
Connected intelligence: How AI, IOT, and robotics are reshaping mobility and smart systems Discover how the integration of AI, IoT, and robotics is revolutionizing mobility and smart infrastructure. This session explores cutting-edge innovations driving autonomous systems, connected cities, and intelligent solutions that transform... 7 April, 2025
The new energy horizon: leaders stories This roundtable brings together leaders from Enagás, Naturgy, Exolum, and Repsol to discuss the future of energy. From sustainability to innovation, explore how these industry giants are shaping the next... 7 April, 2025
How AI is changing the world and therefore your company AI is not new anymore. Companies around the world are applying it and gaining productivity. But the common approach is to see AI as just a tool. The truth is,... 7 April, 2025
Robotics and drones success stories Explore how robotics and drone technologies are delivering real impact across industries—from logistics to agriculture and beyond. This keynote highlights standout success stories where automation meets innovation. Get inspired by... 7 April, 2025
Sustainable blockchain: From proof of work (Pow) to proof of stake (Pos) Uncover how blockchain is evolving toward sustainability by transitioning from energy-intensive Proof of Work to efficient Proof of Stake mechanisms. This session explores the environmental benefits, challenges, and future implications... 7 April, 2025
Átomos que computan la química: el viaje cuántico de Repsol La computación cuántica promete revolucionar en los próximos años las tecnologías de la información. añadiendo capacidades hoy en día impensables en lo que se conoce como segunda revolución cuántica. Esta... 7 April, 2025
Neuronet revolution: BCIs and its realistic applications Explore the revolutionary potential of Brain-Computer Interface Systems (BCIs) and their practical applications across various sectors. Experts will discuss how BCIs are transforming industries like healthcare, education, and communication, enabling... 7 April, 2025
Digital disruption: the bold strategy that made ‘Farmacias del Ahorro’ an industry leader Unlock the blueprint behind Farmacias del Ahorro’s digital disruption! Discover how bold innovation, cutting-edge technology, and customer-centric strategies transformed the company into Mexico’s undisputed leader in pharmaceutical retail. This keynote... 7 April, 2025
Success stories: new technologies across industries Success stories in the implementation of new technologies across various sectors. experts from different industries will share their experiences, challenges, and achievements. an insightful discussion on innovation and digital transformation.... 7 April, 2025
Sustainability World Cup Awards In a world where sustainability is key to the future, the Sustainability World Cup Awards celebrate the initiatives, organizations, and leaders making a difference. This session will highlight the most... 7 April, 2025
Inclusion as strategy: Turning accessibility and diversity into competitive advantages Accessibility, inclusion, and diversity are no longer optional values for modern businesses. These principles must be integral to the core business and strategy, driving innovation, fostering talent, and enhancing competitive... 7 April, 2025
Merlin properties: revolutionizing retail, e-commerce, and logistics Merlin Properties is reshaping the retail and logistics sectors by developing state-of-the-art spaces that support the rapid growth of e-commerce. with strategically located assets and cutting-edge infrastructure, the company enables... 7 April, 2025
Building a decentralized future: The evolution of defi and interoperable blockchains Dive into the transformative world of decentralized finance (DeFi) and the next wave of interoperable blockchains. This session examines the advancements shaping a decentralized economy, fostering seamless blockchain connectivity, and... 7 April, 2025
Exploring the latest trends in cloud banking modernization to drive business growth This keynote will address the key challenges facing the banking sector and how Proteo4 Architecture supports banks in executing their strategic transformation plans. Additionally, we will explore the role of... 7 April, 2025
Carbon credits and markets: Financing the path to decarbonization This talk examines how carbon credit systems and markets are driving the global transition to a low-carbon economy. The talk will cover how businesses can leverage carbon credits to offset... 7 April, 2025
Human in the loop: the CIO as the new CHRO Let’s explore the evolving role of the CIO in today’s organizations, where technology and human resources intersect. Discover how CIOs are stepping up as strategic partners in driving talent management,... 7 April, 2025
Success story: AI and Quantum building trust through ethics compliance in the education sector Discover how the integration of AI and quantum technologies is transforming the education sector by fostering trust through ethical compliance. This success story highlights practical applications and showcases the competitive... 7 April, 2025
The CIO challenges in geopolitical & tech current context In a rapidly shifting geopolitical and technological landscape, CIOs face unprecedented challenges—and opportunities. This session explores how global tensions, supply chain disruptions, cybersecurity threats, and emerging tech are reshaping the... 7 April, 2025
Quantum Spain: The definitive boost to the quantum computing ecosystem in Spain In Quantum Spain, the Spanish Supercomputing Network (RES) and leading research institutions are working together to create the first quantum computing infrastructure in Spain to explore the applications of this... 7 April, 2025
Post-Quantum security: future-proofing your data against the quantum threat This session delves into the emerging risks posed by quantum computing to current encryption systems. Discover strategies to safeguard sensitive data through quantum-resistant algorithms and proactive security frameworks. Learn how... 7 April, 2025
Showing the business impact: proving the ROI of technology investments in the CIO’s strategy Discover how CIOs can effectively measure and communicate the ROI of technology investments. This session provides actionable insights into aligning tech strategies with business goals, driving value, and demonstrating tangible... 7 April, 2025
Competitividad y estrategia del líder en el contexto tecnológico, económico y político mundial actual Se explorarán las claves para desarrollar una estrategia de liderazgo efectiva en un entorno global marcado por cambios tecnológicos acelerados, desafíos económicos complejos y tensiones políticas. Los expertos analizarán cómo... 7 April, 2025
Best practices for a multicloud strategy in the context of AI, Quantum Computing and cibersecurity Explore the best practices for implementing a multicloud strategy in the rapidly evolving landscape of AI, quantum computing, and cybersecurity. Experts will discuss how organizations can leverage multiple cloud environments... 7 April, 2025
AI ethics and competitiveness for leaders in the age of AI democratization As AI becomes more accessible, the tension between ethics and competitiveness has intensified, especially with the rise of new players like deepseek and open-source tools from regions with diverse regulatory... 7 April, 2025
AI to accelerate health and biotech solutions: Case studies and trends Explore real-world applications of AI in healthcare. Experts will share case studies and discuss emerging trends shaping the future of health solutions powered by artificial intelligence. 7 April, 2025
Governance In the age of AI: strategies for ethical and transparent implementation This session will focus on the importance of governance in AI adoption, emphasizing strategies for ensuring ethical and transparent implementation. Experts will discuss frameworks, best practices, and regulatory approaches that... 7 April, 2025
Navigating data management challenges: strategies for efficient and secure data governance This session will address the challenges organizations face in managing vast amounts of data and the importance of effective data governance. Experts will outline strategies for ensuring data security, compliance,... 7 April, 2025
Harnessing Agentic AI: Automating decision-Making for future workflows Explore the potential of agentic AI in automating complex decision-making processes within workflows. Experts will discuss how AI-driven systems can enhance productivity, streamline operations, and enable smarter, more efficient business... 7 April, 2025
Reinventando la experiencia del cliente en la era digital En esta mesa redonda, líderes y expertos en innovación digital debatirán cómo las nuevas tecnologías están transformando la forma en que las empresas se conectan con sus clientes. Exploraremos estrategias... 7 April, 2025
Revolutionizing healthcare & biotech: Success stories This roundtable will explore groundbreaking innovations transforming the medical industry. Experts from diverse fields will discuss AI-driven diagnostics, personalized medicine, and the future of digital health. The session will highlight... 7 April, 2025
Entertainment & sports contents: How the tech context impacts creation This debate panel explores how the evolving global tech landscape influences the creation of entertainment and sports content. Industry experts will discuss the role of AI, streaming platforms, and digital... 7 April, 2025
From data to AI: Building a scalable AI strategy Many organizations struggle to move from data insights to fully scalable AI solutions that drive business value. This session will explore the critical steps required to transition from data-driven decision-making... 7 April, 2025
AI innovation in music and regulatory challenges This session explores how artificial intelligence is transforming the music industry, from composition to distribution, while addressing the regulatory challenges that arise with these advancements. Experts will discuss the balance... 7 April, 2025
Gen AI: assessing your company maturity & adoption Is your organization truly ready for the Gen AI revolution? This keynote will guide leaders in evaluating their company’s maturity, adoption levels, and strategic readiness. Gain insights to benchmark progress... 7 April, 2025
AI, blockchain, and genomic editing: the future of health and biotech in 2025 Explore how AI, blockchain, and genomic editing are poised to revolutionize healthcare and biotechnology by 2025. Experts will discuss the transformative potential of these technologies in personalized medicine, data security,... 7 April, 2025
Tech insights for leaders: Harnessing technology and navigating digital regulations for success Delve into the pivotal role of technology and digital regulations in shaping successful leadership strategies for 2025 and beyond. Explore how cutting-edge innovations in AI, data analytics, and cloud computing... 7 April, 2025
An AI success story: Audible Discover how Audible leverages AI to revolutionize user experiences and operational efficiency in this compelling keynote. Learn about the challenges, breakthroughs, and strategies that have made Audible a leader in... 7 April, 2025
Success stories: Companies using AI and data to reinvert themselves Leading organizations are redefining their business models by leveraging AI and data. In this panel, executives will share real-world case studies of how AI-driven strategies have led to improved efficiency,... 7 April, 2025
Entertainment & sports revolution: Lights and shadows where tech meets the stage In this keynote, we will explore how technology is revolutionizing the entertainment and sports industries, reshaping the way audiences engage with live events. From AI-driven performances to immersive fan experiences,... 7 April, 2025
From radio to podcast: Past and future of the audio This session takes a deep dive into the evolution of audio content, from the golden age of radio to the booming world of podcasts. Experts will explore the shifts in... 7 April, 2025
The Imec story: 40 years of semiconductor innovation & future plans in Spain For four decades, imec has been at the forefront of semiconductor innovation, leading advancements in CMOS scaling and nanotechnology. Our state-of-the-art cleanrooms and research ecosystem have played a critical role... 7 April, 2025
The CDO as the architect of business success in the AI era As artificial intelligence (AI) becomes the driving force behind business innovation, the role of the Chief Data Officer (CDO) has never been more critical. No longer just responsible for data... 7 April, 2025
Hospitality reimagined: Digital trends redefining guest experiences This roundtable will explore how the latest digital trends are revolutionizing the guest experience in the hospitality industry. Innovations such as the use of mobile apps, automation systems, augmented reality... 7 April, 2025
Tech future: Innovation and critical thinking This fireside chat explores the cutting edge of technological innovation, where AI, quantum computing, and neuroscience intersect with global regulation. Thought leaders will discuss emerging trends, critical thinking in tech... 7 April, 2025
Solving Local Challenges with Data & Technology Data and technology hold immense potential to address local challenges, from mobility and sustainability to public safety and governance. Jan Adriaenssens, an expert in leveraging data-driven solutions for societal impact,... 7 April, 2025
The rise of agentic architecture: A new era of AI autonomy AI is no longer just a tool—it is evolving into an ecosystem of autonomous, intelligent agents capable of independently performing complex tasks, making decisions, and adapting to changing environments. Agentic... 7 April, 2025
Opening Ceremony Kick off the event with an inspiring and energizing opening ceremony that sets the tone for the days ahead. Join industry pioneers and thought leaders as they share their vision... 7 April, 2025
Smart destination, perfect stay: tech-driven insights for the future of tourism Dives into the hottest topics in today’s tourism landscape: how artificial intelligence and real-time data are transforming destination marketing, the automation of hotel operations to boost efficiency, hyper-personalized guest experiences,... 7 April, 2025
L’Oréal: A vision of the past, present, and future of leadership In this interview, the former President of L’Oréal Latin America shares his insights on leadership, reflecting on his career, key milestones, and the evolving role of leaders in today’s fast-changing... 7 April, 2025
Attackers don’t break in, they log in Most cyberattacks target people directly and whilst AI will make these attacks easier and more sophisticated, the real cybersecurity battle is human, not technical. Hackers understand human behaviour better than... 7 April, 2025
Tech-driven operations: Innovative tools transforming global tourism industry At this panel, we will discuss how emerging technologies such as artificial intelligence, big data and automation are redefining the tourism industry. Experts will share real cases of innovative tools... 7 April, 2025
Generative AI and Data governance: friends or foes? Generative AI has revolutionized the way businesses interact with data, making insights more accessible and decision-making faster than ever. However, it also introduces challenges related to data security, accuracy, and... 7 April, 2025
Fighting phishing: How to spot scams before they strike This roundtable brings together cybersecurity experts to discuss the latest phishing threats and tactics. Panelists will share insights on recognizing scams, protecting sensitive information, and staying ahead of cybercriminals. Join... 7 April, 2025
Mind the AI gap: From hype to business reality How do we move beyond the hype and into execution? Let’s explore the disruptive strategies that drive real AI adoption and business value. This session uncovers the key obstacles: resistance... 7 April, 2025
Success stories in manufacturing & industry 5.0 Join industry leaders as they share real-world success stories driving the evolution toward Industry 5.0. Discover how advanced technologies, human-centric innovation, and sustainable practices are reshaping manufacturing. This roundtable explores... 7 April, 2025
Decarbonization technologies in the manufacturing industry This talk explores the innovative solutions that are transforming manufacturing processes to reduce carbon emissions. The talk will highlight cutting-edge technologies such as carbon capture, electrification, and renewable energy integration... 7 April, 2025
Cybersecurity in the age of AI, Quantum, and a shifting geoeconomic landscape As AI democratization accelerates and quantum technology emerges, businesses face growing cybersecurity risks amid an evolving socio-political and economic landscape. This interview explores the key challenges and strategies needed to... 7 April, 2025
2026 Cybersecurity trends: Preparing for the next big threat Let’s discuss the most pressing challenges and innovations shaping the future of cybersecurity. Key topics will include privacy-preserving biometric systems and the critical need for post-quantum security in an increasingly... 7 April, 2025
Shaping the future of work: Repsol, Ferrovial, Mango and Gbfoods Leading the Talent into the Future: Trends, Challenges, and Best Practices in a Digital, Dynamic World. This roundtable brings together industry leaders to discuss the evolving landscape of talent management... 7 April, 2025
AIoT and Emobility: Driving the industry 5.0 revolution Leading experts will explore the convergence of AIoT (Artificial Intelligence of Things) and eMobility, shaping the future of Industry 5.0. Discover how these technologies are driving sustainable innovation, enhancing connectivity,... 7 April, 2025
Quantum & AI: Tactical innovation Quantum computing and artificial intelligence are reshaping the way businesses operate, optimize processes, and make strategic decisions. in this talk, we will explore how these technologies converge to solve complex... 7 April, 2025
Navigating disruption: the strategic partnership between the CEO & CIO with people This roundtable brings together CIOs, CEOs, and HR Directors to discuss how shared leadership drives business transformation. Through the success stories of Securitas and Uriach, we will explore the importance... 7 April, 2025
Insurtech: The future of insurance and risk management This debate will explore the role of AI in transforming the insurance industry, from risk assessment to claims processing. Experts will discuss how insurtech is reshaping business models, driving efficiency,... 7 April, 2025
Mas Orange: A success story in innovation and growth This success story highlights the transformative journey of Mas Orange, showcasing how the company leveraged innovation and strategic vision to achieve remarkable growth. In this exclusive interview, Meinrad Spenger will... 7 April, 2025
Securing the cloud: The new frontier of cyber defense Dive into the critical importance of cloud security in today’s digital age. Experts will explore the latest strategies, technologies, and best practices for protecting cloud environments from evolving cyber threats,... 7 April, 2025
Top tech success stories in banking and insurance AI and quantum computing are revolutionizing banking and insurance, driving efficiency, security, and innovation. This roundtable will feature industry leaders sharing real-world success stories, from AI-powered risk assessment to quantum-enhanced... 7 April, 2025
Beyond the hype: E-Agi, Quantum, Bcis – Grounded realities & risks vs. futuristic long tail projections As businesses navigate the fast evolving landscape of artificial intelligence, terms like E-AGI (Embodied Artificial General Intelligence), quantum computing or Brain Computer Interfaces dominate discussions. But how much of this... 7 April, 2025
The new banking: from transactions to transformations with Monex The CEO of Banco Monex shares the success story behind their digital transformation journey. By shifting from a transactional model to a transformative financial platform, Monex is redefining the future... 7 April, 2025
AI & quantum vs. cybercrime: The ultimate battle As cyber threats grow more complex, the race is on to outpace them with cutting-edge technologies. This roundtable brings together experts to explore how AI and quantum computing are becoming... 7 April, 2025
AI 2.0: From generative models to autonomous systems. Case studies Explore the next frontier of AI, transitioning from generative models to fully autonomous systems. Featuring real-world case studies, it will highlight breakthroughs, challenges, and opportunities for businesses to leverage AI... 7 April, 2025