9-11 JUNIO 2026 | MÁLAGA - FYCMA
Speaker

Jorge Fernández

Position:
Head of Customer Strategy & Experience
Company:
Mayoral
Jorge Fernández

Jorge Fernández is Head of Customer Experience at Mayoral, the Spanish children’s fashion brand present in over 100 countries. With a focus on data strategy, loyalty, and customer technology, he leads the company’s customer-centric transformation — building the systems and criteria that turn data into meaningful, lasting relationships with families.

Sessions