Digital transformation, emerging tech & data + AI strategy for marketing leaders
Tue 09 Jun | 12:40 - 13:00
A focused session on how to lead digital transformation through the strategic use of data, ai, and emerging technologies. it will cover practical approaches to turning data into actionable insights, integrating ai into marketing workflows, and leveraging innovation to enhance customer experience. attendees will gain clear frameworks and real-world examples to support better decision-making, drive efficiency, and build sustainable competitive advantage.
Isabel Bellot
Coordinator of the Master's Degree in Technology Management, Director of the Master's Degree in Digital Transformation
La Salle-URL