13-15 JUNE 2023

Sonia Paz


Business Transformation Officer España


Havas Media Group

I am passionate about the digital world and technology, for more than 20 years I have been linked to these ecosystems, starting my journey in 1999 in the world of start-ups, where I was lucky enough to launch Ciao.com, and later on contribute to leading companies in the sector such as Ya.com, Microsoft, CND, Aufeminin Group and, currently in Havas Media Group as Business Transformation Officer, leading the digital strategy, as well as innovative initiatives such as the Launch of HMetaverse, HVoice and Havas Market.