11-13 JUNE 2024
MÁLAGA - FYCMA
Speaker

Pierre Raoul

Position:

EVP, Global Head of Data

Company:

Havas Media Group

Pierre has more than 20 years of experience working in media agency and consulting where his principal threads were made up of data, its treatment and the means to get value out of it.

Pierre has brought support to large organization to deepen CRM, marketing and digital topics in advertisers from all sectors: Energy , Banks & Insurance, Retail, Telecom. He dedicated his missions to help his clients in their Data strategy, digital transformation to help set up a consistent and personalized customer experience.

Leading data platform and strategy at a global level, Pierre and his team are supporting the whole Network in defining the best way to leverage data in client’s context to achieve business objectives and ensure consistency in the media experience the agency is delivering.