Jorge Martín is an accomplished CIO and CDO, emerging as a standout figure in the global digital landscape with his transformative work in the agri-food sector. In his current role as Global Head of IT & Digital Transformation at PLANASA, he leads IT operations and pioneers’ innovative digital strategies, revolutionizing the sector. Alongside this, he imparts his insights as an Associate Professor in a Digital Transformation Program at UNIR. Jorge’s expertise spans cloud computing, ERP, project management, IoT, and IT/Digital strategy. His dedication to innovation and problem-solving has positioned him as a key driver of digital transformation in the agri-food industry.