What if tires & roads could talk? What stories will they tell you?
- 13:00 - 13:20
- Inspiration Theatre
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We have been championing the idea of making tires talk. Tires are the only part of a vehicle touching the ground. Tires are mission critical in everyday life of passenger cars, trucks, heavy machinery, buses, agriculture. If tires stop, the whole operations stop. And yet, tires are still perceived as dumb rubber. But now, we can make tires talk and give you relevant data insights in load, wear&tear, temperature, pressure, locations, alignments and so many more. Tres are now a cyber physical product.