Volver a Agenda Digital Marketing Planet MARKETING for SILVER SURFERS. The Demographic Wave Digital Marketing Planet Wed 14 Jun | 17:10 - 17:50 Demographic data demonstrates that the only segment that grows steadily is the Baby Boomer. The “silver Surfers” have time and Money. The big opportunity. Ponentes Moderadores Iñigo Hernández Business Development Director Optima Mayores Nuria Dominguez Soto General Manager Seniors Leading Maria Barcelo Llauger Tech Academy Director Advantere Management School